ZALORA Kicks Off 11th Birthday with Z-Train in Greenbelt!
ZALORA Philippines’ most exciting pop-up relaunches with adidas and Visa for a joint 11th anniversary and women’s month celebration
After a successful launch last December 2022, Asia’s Fashion Expert, ZALORA relaunches Z-Train—its highly anticipated mobile pop-up concept in partnership with adidas and world leader in digital payments, Visa. The Z-Train’s latest stop will be at Greenbelt 5 Fashion Walk (near Zara) Legazpi Street, Makati City from March 18 to April 18, 2023, 11:00 a.m. to 10:00 p.m.
Z-Train’s latest stop will kick off with a Girls’ Night Out-themed cycling class in partnership with Ride Revolution, where 30 of the country’s top influencers, media, and ambassadors sweat it out in beats from the music industry’s strong women. The event will also be led by Team Filipinas goalkeeper Inna Palacios and adidas brand ambassador Nikki Torres.
ZALORA and adidas packed Z-Train with the best performance and lifestyle pieces fit for every woman—regardless of shape, age, size, and level of athleticism. True to adidas’ Impossible is Nothing campaign, the brand aims to drive deeper conversations around smashing stereotypes of the perfect fitness body type in sports and show everyone that they’re included, welcomed, and supported. The adidas collection on Z-Train celebrates the joy, play, and pure pleasure of free, unrestricted movement, helping everyone find their perfect fit. Expect exclusive drops, special discounts, and exciting fringe activities only at Z-Train.
“This year, we continue to strengthen our commitment to women in sport—from product innovations to the communities we engage with, and one of which is with our valued partner ZALORA. Through our collaboration for the second stop of the Z-train, we’re able to bring together and celebrate a diverse set of women as we celebrate International Women’s Month,” said adidas Philippines Brand Activation Manager, Jen Dacasin.
This time around, Visa is also participating as the main payment partner. Visa is offering its cardholders an extra P500 off on top of vouchers and markdowns on selected adidas items. Customers can also get a free customizable Visa Jersey for every use of the promo in Z-Train. Visa recently teamed up with Inna Palacios to reinforce its support to Philippine sports and women empowerment.
“We are thrilled to reopen the Z-Train as we celebrate both our 11th year and women’s month, in partnership with one of our top brands, adidas, and one of our most trusted payment partners, Visa. This tripartite partnership is a testament to our shared vision of championing women in sports, as well as giving customers a unique and exciting omnichannel retail experience. It’s also the perfect way to transition into summer as we have a full month filled with surprises, both new and loyal customers will surely enjoy,” says ZALORA Philippines CEO, Aashish Midha.
All aboard the Z-Train as we kick-off summer this March 18 to April 18, 2023. Visit us at Greenbelt where fashion finds and other surprises await! Visit www.zalora.com.ph/ztrain for more information and updates on the upcoming stops of the Z-Train that you surely wouldn’t want to miss.
About ZALORA Group
ZALORA is Asia’s Fashion Expert. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines, Hong Kong and Taiwan. ZALORA is part of the Global Fashion Group, the world’s leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over certain spend, and multiple payment methods, and a loyalty subscription program ZNow offering unlimited free and fast delivery. ZALORA is the online shopping destination with endless fashion and lifestyle possibilities.
About Global Fashion Group
Global Fashion Group is the leading fashion and lifestyle destination in growth markets across LATAM, SEA and ANZ. From our people to our customers and partners, we exist to empower everyone to express their true selves through fashion. Our three e-commerce platforms: Dafiti, ZALORA and THE ICONIC connect an assortment of international, local and own brands to over 800 million consumers from diverse cultures and lifestyles. GFG’s platforms provide seamless and inspiring customer experiences from discovery to delivery, powered by art & science that is infused with unparalleled local knowledge. Our vision is to be the #1 online destination for fashion & lifestyle in growth markets, and we are committed to doing this responsibly by being people and planet positive across everything we do.